What JETdoc does
Design and layout
Writing, design and layout are inseparable in effective information design — good design and layout enables users to find the information they need and helps them make sense of the words.
Good design and layout makes information effective by:
making it legible — choosing suitable fonts, and paying attention to colour contrast, size and spacing
making it accessible — with prominent headings and other visual signposts
making it comprehensible — using bullet characters, indents and other devices to clarify structure and meaning
making it attractive — if it looks good, people are more likely to read it and enjoy reading it.
I am skilled in the design and layout of a very wide range of documents, forms etc — from small quick-reference guides to complex multi-page reports. My experience with medicines leaflets has also made me resourceful at developing usable layouts when available space is limited.
For clients who wish to maintain their documents in-house, I can also develop layout templates and train staff in their use.